Text art 'MeToo' on concrete background highlighting social movement themes.

The Feminist Buzzwords That Secretly Sabotage Progress

In the cacophony of feminist dialogue, certain buzzwords—though well-intentioned—can inadvertently hold us back. Let’s unravel the hidden shackles of these loaded terms.

Empowerment: The Cloak of Complacency

Ah, ’empowerment’—the darling of corporate marketing strategies and self-help seminars alike. While the word suggests a transfer of power to women, it often serves as a mask for superficial gestures that lack substantive change. When empowerment is reduced to buying a product or attending a feel-good event, it distracts from the gritty, necessary work of dismantling systemic barriers.

Lean In: A Mirage of Equal Opportunity

Sheryl Sandberg’s ‘Lean In’ has been lauded as a call to arms for ambitious women, but it conveniently sidesteps the systemic issues that prevent genuine equality. The phrase implies that the problem lies with women not trying hard enough, rather than acknowledging institutionalized sexism. It’s a comforting myth that suggests if you just lean in, you can have it all—ignoring the structural changes needed for true equity.

Choice Feminism: Freedom or Illusion?

Choice feminism champions the idea that any choice a woman makes is inherently feminist if it’s made freely. While this sounds liberating, it reduces feminism to individualism, ignoring the societal pressures that shape these ‘choices’. When systemic influences are disregarded, the feminist movement is diluted into a series of personal preferences rather than a collective struggle for justice.

Girlboss: Capitalism in Feminist Clothing

The ‘girlboss’ phenomenon glamorizes a version of feminism that equates success with climbing the corporate ladder. By focusing on individual achievement within capitalist structures, it shifts attention away from broader social reforms needed to benefit all women, not just a privileged few. It turns feminism into a personal brand rather than a socio-political movement.

Intersectionality: Buzzword or Action?

Intersectionality is crucial for understanding how different forms of discrimination overlap. However, as it becomes a buzzword, there’s a risk of it being thrown around without genuine application. It’s not enough to merely mention intersectionality; it must translate into concrete actions and policies that address the multifaceted nature of discrimination.